Do you buy cheap airfares or pay the price for the experience?
There is now the popular arguments between family, friends and even oneself on whether to travel cheaply or pay more for the added perks on flights. We know there are two types of carriers, “standard or premium airliners” which we recognize as flag carriers and even somewhat being the symbol of aviation in its country, secondly the increasing popularity of “budget or low cost airlines” the companies giving passengers very cheap tickets for the bare necessities (no thrills as its known).
I work for an airline and I know that the battle of the skies is difficult for every carrier out there. Its simple that the more passengers the higher profitability which will also illustrate its reputation. Wealthy carriers consistently advertise, upgrade seats, product and services. Budget airlines spend less which enables them to lower tickets, this results in no food (buy on-board), less legroom (more row of sellable seats), undesirable airports and many more. Standard and budget airliners are now far apart on the service it offers, for us as passengers there is now a huge choice and it is something that divides opinions.
So what is your method in flying?
Budget/ Low cost Airlines (Flying Cheaply)
Spend less money (more for the holiday itself)
One of two reasons I believe people travel with budget low cost airlines, is the price. There are many people who believe that air transport is only a small part of the holiday and would rather spend more on hotels and activities than a simple flight. Furthermore if the flight is only 1-2 hours there is no real effect on sitting in a budget airline than that of a more luxurious one.
Only pay for what you need
There is plenty of aspects on a standard airline company that an individual traveller doesn’t desire, such as insurance, food and even baggage weight. This is something budget airliners capitalises on and gives passengers the choice to pay for only the services you require, which is popular amongst many youthful travellers who aren’t swayed by insurance protection or seat choices, this is normally known in aviation as ‘no thrills’ flights.
Everybody has heard the saying that ‘you get what you pay for’, which is true when it comes to spending on flights. Easily seen when you book economy, business and first class within a single carrier and somewhat true when choosing between standard and budget flights. Cheap airlines usually only incorporate the essentials (the product required by law) which are very basic seats, a stowage and a toilet (no thrills as they call it). Take note low cost airlines have also been looking at the possibility of charging to use toilets but were unsuccessful due to various laws. Leg space is also affected and many (not all) budget carriers give the bare minimum required by the law, in order to increase the number of rows which will fit more people.
No Baggage Allowance
If you know about aircrafts, you would know that weight is a big issue. The heavier the plane the more expensive fuel it uses resulting in higher costs, reason why many airliners are strict on baggage weight. Cheaper budget airlines do not give complimentary baggage weight as these need to be purchased, usually at a high cost.
Getting away from huge costs and taxes reputable airports demand are something low cost carriers prefer to get away from. This enables them to avoid charges such as parking and facilities, overall lowering ticket prices to sell to customers. However although very attractable to customers at first (due to prices), these airports may be further and somewhat difficult to get to, resulting in further costs and unnecessary journeys to and from the airport.
Many have experienced the undesirable event of delays, cancellations, overbooking, missing a flight and even damaged luggage’s. Many budget carriers do not include protection for these in your ticket bill, and again would require to purchase if you want one, some being very expensive.
Standard/ Premium Airlines (Pay for the experience)
Better products, comfier and more convenient
Standard and premium airlines attract their customers for the product and service they offer. Leg space and recline and comfier seats are usually the simple advantages from budget to premium airliners. Long-haul flights (on standard/ premium flights) usually have IFEs (In-Flight Entertainment) which budget carriers do not equip themselves with due to its initial and running costs. Simpler products such as storage, tables and arm rests are also usually enhanced (depending on airline carrier) and probably the most important in the modern world are charging points which are now being increasingly introduced in all tiers on these airline companies. Furthermore these airlines also lend blankets and pillows for extra comfort something that low cost carriers do not.
Meals and giveaways
Depending on the journey and duration of flight the airline would offer complimentary meals, it could be breakfast, lunch, dinner or a snack depending on the time of the flight. Two meals may be offered for longer long-haul flights depending on the carrier. Amenity kits are sometimes offered on standard airlines but on budget carriers food and amenities must be purchased.
However take note that even premium/ standard carriers are starting to roll out a buy on board system (buy your meals) on short haul routes this is a model that may increasingly be popular and even the norm in the future.
For premium and standard carriers, their brand is most precious, to attract customers means to give customers the best they can give. Usually the products on more expensive carriers are steadier and more robust, generally made from better quality materials. Inflight meals are also of better quality than what you can get in low cost carriers as their budgets for these would be paid for in the ticket prices. Furthermore Staff appearance (uniforms) are usually better and more fashionable than that of budget carriers and their training are far better which would results in better customer service.
Depending on the airline you travel with, there will be complimentary baggage weight for you to use (usually 20kg-40kg), this is something that is not included in cheaper carriers and thus an advantage for premium and standard airliners.
Choice of classes
If money is not a big barrier for you, standard airliners offer different classes and tiers, these have different products, services and food, something that budget airlines don’t offer. Depending on your standard of life, to be able to choose your tier and how much money you want to spend is another advantage over cheaper airlines with only one standard cabin and layout.
Probably the only big disadvantage of standard and premium airlines, is the cost of their tickets. Usually double or sometimes triple of that on a budget airline the price is usually the big reason why many turn away from high end carriers.
There are positives and negatives flying both budget/ low cost and standard/ premium airlines, it just depends on the type of traveller and travel you are or having.
On a personal view, I am content to fly with both low-cost and standard airline companies for shorthaul flights but would edge more in favour for expensive carriers for long-haul flights as long as I am happy with the service I can get.
I wouldn’t mind flying budget/ low cost for Journeys less than 2 hours (short-haul) such as domestic routes or flights to neighbouring countries. These routes are too short for me to care about the service I receive as I usually just fall asleep for the duration of the flight without needing to eat, drink or be entertained. My only disadvantage would be the airports I may likely be arriving or departing from as it may be too far and inconvenient for my target destination. However if the price difference from budget to standard are not too great then I would spend that bit more for the extra perks.
On longer (long-haul) flights I would pay the price for the extra service and comfort provided by standard/premium carriers. This is because travelling to the likes of Dubai which is 8hrs or Hong Kong 13hrs (from London), is just way too long for no thrills. Simple aspects such as blankets, pillows and meals would benefit largely in a long flight, likewise a big advantage are the IFEs (In Flight Entertainment) which would largely entertain anyone for many hours. Furthermore to be able to eliminate the fuss of further spending before , during and after the flight (on long journeys) would make travels so much better knowing everything is paid for in advance and all you need to think about is the holiday ahead.
So in conclusion, the most important aspect of the flight for me is the experience and not the money I spend as I’ve always seen the flight as a part of your holiday (the beginning). However if there is very little to no difference on the flight experience I am choosing from, then why should I spend just for the sake of a brand.
Easyjet - Photographed by Adrian Pingstone